The battle over ownership of ‘Who Dat’ pits a Texas firm against local shops and the NFL

By Gwen Filosa
Staff writer

In the run-up to the Saints’ historic appearance in Super Bowl XLIV, the NFL picked an unlikely fight with local fans and New Orleans merchants by claiming it owned the rights to the team’s signature “Who Dat” chant.

The NFL soon backed down, and the dispute over Who Dat disappeared from the front page.

But the nation’s most powerful sports league is still engaged in the Who Dat fight, not as an aggressor claiming it controls the phrase but as a defendant in a suit by two men who say their ownership of Who Dat dates back to the days when the Saints were lovable losers.

Read the rest of the story here.

If you want to let Gwen know what you think make sure you contact Gwen Filosaca at gfilosa@timespicayune.com or 504.826.3304.

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